Is Your Personal Internet Image Really the One You Want People to See?
If you work with the internet regularly, as I do, sooner or later you will realize that there will be dozens of Google hits when you type in your name. And if you are active on social networks like Facebook, MySpace, LinkedIn, or any of numerous other sites, with every post you make you are defining your image for the public. Maintaining blogs also puts your life and actions under the watchful eye of Google and the internet public.
For most people this is not problem. The average person is not trying to hide details about themselves nor are they displaying comments or information that might be damaging to them socially, economically (effect their jobs), or politically. They just want to keep their friends informed and entertain themselves. The increasing lack of privacy due to internet use can however in some cases have a negative effect on your present and on your future. There are many reasons to monitor your data and simple ways to do it. Let’s discuss a few of the most prominent ones.
Why monitor your personal internet image and data?
- Curiosity: you simply want to know what data is available and what people are saying about you.
- Identity Fraud:To remove certain types of personal data that might engender a case of identity fraud.
- Employment Related: To find and remove any negative data that might be a negative influence on an employer or prospective employer
- Financial: See what public financial records are showing up on the internet. Oftentimes real estate transactions are posted and widely available to the public. You at least want to know what is out there in hyperspace.
What can you do to monitor your internet data?
- Do a search on your own name. I do this regularly using variations of my full name and/or name and initials. This is a good first step
- List your name with Google to get “Google alerts” when something is posted about you. You can also do the same for topics of special interest to you. Having established a Google alert for a key word that is widely associated with my name led to my finding a copy of one of my internet articles published under someone else’s name. I contacted the website about the copyright infringement and they immediately removed it. Without the alert, I might never have discovered the infringement.
- Don’t post detailed personal data on social networking sites. These sites can be very useful but be careful how much personal data and comments you post there. The whole world has access to your information.
- Create the internet image you want people to see. Favorable content can be added on social networking sites, personal blogs, personal websites, and key word coded to get these ranked higher in Google. Put your best foot forward.
Are you portraying the image you want people to see? If not, you should immediately start following the steps outlined above to create a new image. In the case of any already existing negative data, try to get it removed. Add new positive data. With the internet you never have complete control over your personal data or what people say about you. But with a little patience and planning, you can polish up the image to represent you as you wish to be represented.




